Somos!

What:

Branding and identity for Somos! Coffee with Lisa Lindh

The Project:

We drink coffee everyday (at least most of us, who are you crazy people who can live without caffeine?). So what if we transformed a casual morning routine into a statement? Into a movement. Because let’s face it, we all walk around with that take-away cup — why not use it to talk about stuff that really matters? And create a space to chat about important stuff over a cup of coffee.

Somos is the coffee with opinions. What’s yours?

My role:

Lead copywriter. Developing verbal identity and ToV.